INTERNATIONAL CONFERENCE ON BUSINESS RESEARCH
The 4th International Conference on Business Research in association with ACCA (Association of Chartered Certified Accountants), ISDC (International Skill Development Corporation and Merx Mercis student association was held on 26th September 2017. The Mini hall 1, Mini hall 2 of Dr. T.P Ganeshan Auditorium and the Seminar hall were selected as the venues of the Conference.
The conference had a promising start with the inaugural function being conducted in Mini hall 1. Our beloved Dean Dr. R. Rajagopal of Vadapalani Campus welcomed the gathering. He emphasized the importance and requirement of research in today’s industrial world. The Chief Guest of the Conference was Mr. Mohammed Sajid Khan, Head- International Development, Emerging Markets, ACCA. The other dignitaries who made the conference a great success with their presence were,
Mr. Kannan, Regional Manager, ISDC, UK.
Ms. CA Vardhini Ramanathan, Head- Accounts, Micro electric Systems, Brisbane.
Dr. Malathi, Professor of Economics, IIT Madras.
The conference theme was announced by Dr. A Irinsutha, Assistant Professor, Dept of Commerce, Faculty of Science and Humanities, SRM Institute of Science and Technology (formerly known as SRM University). Then the most anticipated part of inaugural function came into light, The Release of Conference Proceedings (ISBN Number Book) and The Business Horizon Journal (An annual publication of the department with ISSN Number). Dr. J Jothikumar, Associate Dean, Faculty of Science and Humanities released the Conference Proceedings and Journals with huge applaud from the audience.
Mr. Mohammed Sajid Khan enlightened everybody with his speech. He spoke about the transformation that is happening in the field of business and finance industry and how the activities of research and in depth analysis will help in companies in a big way in the future. He also shared his personal experiences to convey to the audience to never compromise and to never working hard towards our goal. It was an inspiring speech.
The keynote address was delivered by Dr. Malathi, Professor of Economics, IIT Madras. She gave an insight to the audience regarding the two important economic reforms, The Demonetization and the implementation of Goods and Service Tax (GST). Being an economist, she shared the reasons behind these economic reforms being implemented and provided a new perspective to the audience regarding those topics. She compared the implementations of these reforms in our country with the other countries and explained about the positive influence these reforms will bring to the economy in our future.
Dr. S Chitra, Head of the Department of Commerce, Faculty of Science and Humanities delivered a warm and wonderful Vote of Thanks. She used the verses of Thiruvalluvar to explain the importance of learning in the life of students. She extended her heartfelt gratitude to all the esteemed dignitaries for participating in the conference. Dr.S.Chitra thanked the guests for accepting to be a part of the conference, mentioned that the conference became a reality with the support of the Department of Commerce Faculty and Students. She appreciated all the Participants and the Faculty members of FSH and the Administrative staff in Faculty of Science & Humanities and in SRM Institute of Science and Technology (formerly known as SRM University) for making the Conference a grand success.
The presentation of Research Paper and technical sessions began at 11.30 am in Mini hall 1, Mini hall 2 and Seminar hall respectively based on the topic chosen by the participant under these heads.
Finance and Economic: Trends and Impacts – Mini Hall 1
Human Resources: Issues and Challenges – Mini Hall 2
Marketing: Innovations and Strategies – Seminar Hall
SESSION 1: Finance and Economic: Trends and Impacts (Mini Hall 1)
The technical session which had the papers under the head Finance and Economic was conducted in Mini hall 1. Mr. K P Ezhilmaran, Assistant Professor, Department of Commerce welcomed the participants to the technical session and announced the rules for the presentation of the paper. The two Chairpersons who led the session were
Dr. V Muthukumar, Associate Professor, Kristu Jayanthi College, Bengaluru.
Dr. Y Lokeswara Choudhary, Associate Professor, PG and Research, Department of Commerce, Government Arts College, Nandanam.
More than 60 students presented their research paper and received feedbacks and suggestions from the chairpersons.
SESSION 2: Human Resources: Issues and Challenges (Mini hall 2)
The technical session of paper presentation of the papers under the head Human Resources was conducted in the Mini hall 2. Since Human Resources is a game changing topic, many participants presented paper with new ideas and impressing the audience and chairpersons with their suggestions. The chairpersons who led this session were,
Dr. R Rangarajan, Professor, Department of Commerce, University of Madras.
Dr. V Shanthi, Professor and Head, Department of Corporate Secretaryship, Ethiraj College.
SESSION 3: Marketing: Innovations and Strategies (Seminar Hall)
This session that saw more number of participants among the all sessions. Around 80 students presented their paper in this session and apart from students, even academicians, research scholars and professors from other various institutions presented their research paper under this topic. The chairpersons who led this session were,
Dr. B Sudha, Associate Professor, Department of Bank Management, Alagappa University, Karaikudi.
Dr. A V S Raamkumar, Assistant Professor in Commerce, Ramakrishna Mission Vivekananda College, Chennai.
The technical session which included the presentation of research paper was successful with more than 150 papers being presented. After the technical session came to end, the participants were provided with delicious lunch and campus tour was provided.
The 4th International Conference on Business Research came to end with the Valedictory function. The Chief Guest for the function was Mr. S Bhargava, FCMA, ACMA, CGMA, Deputy General Manger, Costing, Apollo Hospitals, Chennai. He delivered the valedictory address which was a thought provoking speech and it motivated students to dream big and to become entrepreneurs.
This was followed by a Special address delivered by Mr. Rampandian, ACMA, CGMA, Manager, HSBC and felicitation by Mr.V Krishnamoorthy, Director, Hrudyaa AdConser Pvt.Ltd who congratulated all the participants and the organizers for conducting this conference which brings together people and ideas from different places.
Mr. Kishan Sathyan, Associate Manager, South India Markets- CIMA, UK shared his personal experience on becoming a successful entrepreneur to the participants and encouraged them to become employers than to become employees.
The Conference came to end with the Vote of Thanks delivered by Dr. S Naresh, Head of the Department of Commerce, Faculty of Science and Humanities, Vadapalani. He thanked all the participants, staff, non teaching staff, sponsors and organizers who were responsible for making this International Conference a grand success. He also thanked the Vijay Nicole Publications house for their timely delivery of journals and proceedings. The 4th International Conference on Business Research was concluded with the National Anthem.