Dr. S. Tamilarasi
Dr. S. Tamilarasi

Associate Professor (Sr.G)
Mail id: tamilarasi.s@ktr.srmuniv.ac.in
Area: Commerce
Affiliation: Department of Commerce, Faculty of Science &Humanities, SRM Institute of Science and Technology (formerly known as SRM University) Kattankulathur.

Education
Ph.D. Commerce University of Madras, 2008
M.B.A. Human Resource Madurai Kamaraj University, 2008
M.Com Commerce University of Madras, 1989
B.Com Commerce University of Madras, 1987

Other Details:

Courses

  • Financial Accounting.
  • Cost Accounting
  • Income Tax (Law & Practice) 
  • Magement Accounting
  • Advanced accountancy
  • Research Methodology
  • Entrepreneurial Development

Research Interests

  • Human Resource Management, Finance and Marketing. 

Selected Publications

  • International Journal of Economic Research - Exploring the Work life balance of Street Vendors with ref.to Tambaram: A Township area in Chennai city- Oct-2016-ISSN -0972-9380, IF-1.632
  • International Journal of Pharmaceutical Sciences Review and Research - A study on Job Satisfaction among Paramedical Sales Representatives with Ref.to Chennai City- June 2016- ISSN-0976-044x, IF - 2.544
  • International Journal of Economic and Business Review- A study on student  teacher mentality towards academics with ref to undergraduate education- Nov-2016 , ISSN - 2349-0187, IF-6.484
  • International Journal of Commerce and Management Research - A study on effect on Entrepreneurship in Economic Development –Sep 2016 – ISSN - 2321-3604, IF -3.532
  • International Journal of Management and Social Science Research and Review- international financial reporting standards- need in India-Mar – 2017 – ISSN -2349-6746 IF -4.695
  • Seusl journal of marketing - a study on customer’s e-shopping behviour and satisfaction: special reference to working women in Chennai –Dec 2016 – ISSN - 2513-3071
  • Indian Journal  of Research -Managing  human resource through competency mapping – Nov 2015   ISSN . -2250-1991, , IF – 3.4163
  •  International Journal of Multidisciplinary Research Review (IJMDRR) Digital Marketing – A conceptual overview –IF– 2.262 Print  ISSN  - 2395-1877 , Online ISSN – 2395-1885
  • Indian agri - tourism Industry- An instrument of Economic Development -  ISBN 9788182094260
  • Rural women empowerment through micro entrepreneurship - ISBN.No.13:9788182092198.
  • An analysis on supply chain management for marketing fresh products -  ISBN NO: 13-9788191056129
  • MOP Syndicate journal- Knowledge management
  • DBJC Journal of Business Research- A Study on Effectiveness of Training and Development Programme in IT Industry.- ISSN No. 2248-9711
  • Impact of Global Economics Crisis on FDI Flows:  An Overview- ISBN NO: 978 93 81195 16 1

Presented papers in the national and state level seminar

Presented papers in the national and state level seminar:

  • Presented a paper titled, "Impact of Global Economics Crisis on FDI Flows: An Overview" in the national conference held at SRM Institute of Science and Technology (formerly known as SRM University) in 2012
  • Presented a paper titled, "A study on customer satisfaction of Two wheeler in Chennai city" in the national seminar held at M.S. University Thirunelveli in 2012
  • Presented a paper titled, "An analysis on supply chain management for marketing of fresh produce" in the international conference held at D.B. Jain College, Chennai in 2011
  • Presented a paper titled, "E - Customer Relationship Management" in the national seminar held at the Govt Arts College, Barugoor in 2011
  • Presented a paper titled, "Importance of warehousing service in business" in the UGC Sponsored National seminar held at the Govt Arts College. Nandanam. Chennai in 2008
  • Presented a paper titled, "Rural Marketing Strategies" in the UGC Sponsored National seminar held at the University of Madras in 2005
  • Presented a paper titled, "Financial Sector Reforms" in the national seminar held at St.Joseph's College, Thiruchirappalli in 2005
  • Presented a paper titled, "Dynamics of Changes in HRM " in the UGC Sponsored National seminar held at Stella Mary's College, Chennai in 2004
  • Presented a paper titled, "Career Women of today" in the UGC Sponsored National seminar held at the University of Madras in 2004
  • Presented a paper titled, "Futuristic prospective of college of Art & Science in the Changing Global Scenario" held at D.B.Jain college, Chennai in 2004
  • Presented a paper titled, "Development entrepreneurship among women in unorganized sector" in the UGC Sponsored National seminar held at MOP Vaishnav College for women, Chennai in 2004

Academic Experiences

  • Assistant Professor, Department of Commerce, SRM Institute of Science and Technology (formerly known as SRM University), since July 1, 2011
  • Lecturer, Department of Commerce, J.H.A.Agarsen College, Chennai from November 2008 to April 2011
  • Lecturer, Department of Commerce, Valliammal College for women from June 1993 to October 2008

Achievements and Awards

  • Board of Studies Member in B.com Gen and ISM 2012 , 2014  and 2015
  • Merx - Mercis 2012 National Conference Coordinator
  • Merx - Mercis 2013 Confest  Event  Coordinator 
  • Merx - Mercis 2014 International Conference Convener
  • Merx - Mercis 2014 International Conference  Editorial Board Member
  • Student Coordinator for FSH from Sept 2012 to May 2014
  • University  Exam cell member in April/May 2012
  • University Exam cell member in Nov/Dec 2014
  • Certificate committee for Convocation 2012 to 2014
  • University Library Council Member
  • University  Exam cell member in April/May 2015
  • Doctorial committee member for FT Research scholar
     
 

 

 

 

 

 

K.Thamarai Selvi
K.Thamarai Selvi

Assistant Professor
Area: Commerce
Affiliation: Department Of Commerce, Faculty Of Science And Humanities, SRM Institute of Science and Technology (formerly known as SRM University), Kattankulathur.

Education

Ph.D Commerce SRM IST, Synopsis Submitted (Thesis by July)
M.Com CA Bharathiyar University, 2013
MBA HRM Bharathiyar University, 2013
B.Com CA Bharathiyar University, 20111

Other Details:

Research Interest

  • Human Resource Management and Marketing

Selected Publications

Research Publications

  • International Journal of Applied Business and Economic Research , “An Impact of Occupational Stress and Job Satisfaction among Women Employees in Shopping Malls with Special Reference to Chennai Metropolitan City" IJABER Vol.14 No.9(2016). [Scopus indexed]
  • International journal of Pharmacy and Technology, “Need for the Emergence of health care measures towards women personnel’s occupied under retail shopping malls in the direction of job stress in Chennai city " article no : IJPT-28-488 [Scopus indexed]
  • International Journal of Environment and Development, “A Realistic study on Astonishing risk factors which induces Physical and Psychological stress consequences in Chennai flood disaster 2015" IJED, Vol.13,No.2(2016). [Serials publication]
  • International Journal of Pharmaceutical Science Research and Review, "An Empirical Study on Occupational Stress and Health Hazards Among Medical Laboratory Technicians in Private Diagnostic Centre’s, Chennai City", Dec 2015, 35 (2), No 3, pg 178-185.[Scopus indexed]
  • International Journal For Research and Development in Technology, "An Empirical analysis on societical changes due to women empowerment in shgs with special reference to Nilgiris district-Tamil nadu", Dec 2015,  2349-3585 , Impact Factor:- 3.82.         
  • International Journal of Pharmaceutical Science Research and Review, "A Study on the Causes of Routine Work Stress and Coping Strategies Among Female Nurses in Private Diagnosis Centers Across Chennai City" Int. J. Pharm. Sci. Rev. Res., 39(1), July – August 2016; Article No. 04, Pages: 12-18 ISSN 0976 – 044X .[Scopus indexed]
  • International Journal For Research and Development in Technology, “An impact on electronic-recruitment and its perception towards job portal function through search engines among job seekers using knime data mining tool, Jan 2016, 2349-3585.
  • International journal of advanced research in computer science, “An empirical study on effectiveness of cyber bullying prevention strategies on students’ perspectives” volume 7, no. 3, may-June 2016 ISSN 0976-5697.
  • International Journal of Pharmaceutical Science Research and Review, “A Logical Study on Celebrity Endorsement towards Buying Behavior of Customer on Gold Jewelers with Special Reference to Chennai City” Int. J. Pharm. Sci. Rev. Res., 40(1), September – October 2016; Article No. 17, Pages: 84-88, ISSN 0976 – 044X
  • Business Horizons., “Prerequisites on Psychological Well-Being and Stress Reduction Techniques among Women Personnel’s occupied under Retail Shopping Malls in Metro City Chennai,” vol 2(1), pp. 16-18, 2016.
  • Emperor international journal of finance and management research, “ Physical and Psychological Stress among Women Employees under Retail Shopping Malls in Direction towards Coping Strategies & their Satisfaction”, vol: 4 ISSN:2395 – 5929.

Papers Presented 

  •  “Societical changes due to women empowerment in SHGs in Nilgiris district” in Bharathidhasan University – Thiruchirappalli on 23rd and 24th February 2015.
  • “Gender Discrimination in entrepreneurship”- A conceptual framework in Thirunelveli district on 23rd February 2015.
  • “A Study of E-recruitment technology adoption in India” –SaidapetAnnaiveilankanni’s college for women on February 26th 2015.
  • “Employee retention – A critical HR issues in Indian scenario” in Madras University on 26th February 2015.
  • “Study on college students perception towards E-recruitment –an empirical analysis” in SRM University on Research day 27th February 2015.
  • “A study on work related stress among nurses in selected private hospitals in chennai city” 2nd International conference on business research – exploring innovations in service sector, Department of commerce, SRM University.2015
  • “A study on evolution of public transportation system in Malaysia- case study of Malaysia”, 2nd International conference on business research – exploring innovations in service sector, Department of commerce, SRM University.2015
  • “Health issue of working women in unorganized sector – A conceptual frame work”, 2nd International conference on business research – exploring innovations in service sector, Department of commerce, SRM University.2015
  • “A Realistic study on Astonishing risk factors which induces Physical and Psychological stress consequences in Chennai flood disaster 2015” - Research day SRM University.
  • “Entrepreneurial orientation –The role of parenting and development under risk taking perception”, International conference on business research- entrepreneurship- 31st August 2016, SRM University.

Seminar Attended

  • One day seminar on introduction to GST –A Beginner’s awareness program- 28th June 2017,Department of commerce, SRM University

Workshops Attended

  • “Application of statistical tools by using SPSS” in vidyasagar women‘s college-chengalpet on January 31st 2015.
  • “Innovation’s in business & new venture creation” in SRM University – Kattankulathur on January 29th 2015.
  • “Emerging trends in business research” National workshop in Bharathidhasan University- Thiruchirapalli April 2015.
  • Research methodology in social science in School of Economics, Madurai Kamaraj University on 6th – 15th may 2015.
  • Time series econometrics using E- views, Department of Economics- 20th October 2015.
  • Advanced statistical data analysis using SPSS & AMOS – Primax Foundation Bangalore Karnataka 26th march 2016.
  • Three days national workshop on multivariate analysis using SPSS, AMOS and Spread sheet.5th to 7th July2016. Department of commerce, SRM University.
  • Research methods and data analysis using SPSS [RMDA- 2016] – Perambalur 18th march 2016.
  • Hands on experience in using SPSS and Amos – two day national workshop 11th& 12th August 2016, SRM University.
  • Entrepreneurship development awareness workshop- Entrepreneurship development institute of India (EDII) 9th March 2017, Gujarat.

Department Activity

Tutorship

  • Class Tutor – II B.com D
  • International Conference co-ordinator
  • Event co-coordinatorfor comfest
  • Circular Maintenances

Subject handled

  • Principles of Marketing
  • Advertisement and Sales Management
  • Business communication
  • Company Law
  • Financial Services
  • Business Law
  • Practical Auditing

Other Professional Activities

  • Received Outstanding Performer Award by RepcoBank,Chennai for Higher Secondary Examination.
  • Received LCPL Award In Combined Annual Training Camp for Ncc Training .Coimbatore
  • ReceivedRANK CDT (CADET) award in Annual Training Camp .5tn Girls BnNccCoimbatore .
  • Achieved first Place in Distric Level Drawing Competition Conducted by Nehru Yuva Kendra,Nilgiri District.
  • Achieved Second Place in Distric Level Exhibition Conducted by Tamil Nadu Science Forum, Nilgiri District.

Project Details

  • M.COM (CA) : A Study on Customer Satisfaction towards Horlicks Health Drinks at GudalurTown- Nilgiri’s.
  • MBA HR : A Study On Customer Awareness towards Petroleum Products in Gudalur Town- Nilgiri’s
  • B.COM (CA) :E-Order Processing System Management.
  • DIPLOMA :  Factory Management System
 

 

 

 

 

 

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