T. Vijayakumar

T. Vijayakumar
T. Vijayakumar

Associate Professor
Area: Management (Marketing/Finance)
Affiliation: SRM School of Management-Kattankulathur campus, SRM Institute of Science and Technology (formerly known as SRM University).

Email IDvijayakumar.t@ktr.srmuniv.ac.in

Education
PhD (Management) Marketing/ Finance S.R.M Institute of Science and Technology, 2011
M.A Economics Tamil Nadu Open University, 2008
M.L.M Labour Management Madurai Kamaraj University, 2005
M.F.M Finance Annamalai University, 2004
M.Phil Management Alagappa University, 2003
M.B.A Marketing/Finance University of Madras, 2000
B.B.A Management Bharathidasan University,1998

Other Details:

Courses

  • Financial Management
  • Financial and Management Accounting
  • Security Analysis and Portfolio Management
  • Financial Services
  • System Analysis and Design
  • Database Management Systems
  • E-Business Technology and Management
  • Information Storage Management
  • Management Information Systems
  • Business Analytics
  • Marketing Research, and Consumer Behaviour

Research Interests

  • Customer Relationship Management (CRM)
  • Retail banking
  • Service Quality
  • Finance
  • Marketing
  • Systems

Selected Publications

  • Syed Sayeeduddin  (2018) “A Study on Attitude of Teachers Towards Performance Appraisal in Private Higher Secondary schools in Kancheepuram District”, International Journal of Mechanical Engineering and Technology(IJMET), Volume 9,  Issue 09 September 2018, pp.114-121, ISSN 0976-6340,Scopus Indexed Journal.
  • Syed Sayeeduddin (2018) “A Study on Health Problems of Teachers Working in Matriculation Schools in Kanchipuram District”, Journal of Advanced Research in Dynamical and Control Systems (JARDCS), Volume 10, Special Issue 08 August 2018, pp.1682-1686, ISSN 1943-023X,Scopus Indexed Journal.
  • Syed Sayeeduddin  (2018) “A Study on Perception of Teachers about Effectiveness of Performance Appraisal in Matriculation Schools in Kanchipuram District”, International Journal of Pharmaceutical Sciences Review and Research (IJPSRR), Volume 50, Issue 1, May-June 2018, pp.53-59, ISSN 0976-044X,Scopus Indexed Journal.
  • MVN Naga Lakshmi,  (2017) “Contract Manufacturing in Pharma- India, the Emerging Global Accommodator”, International Journal of Pharmaceutical Sciences Review and Research (IJPSRR), Volume 45, Issue 1, July-August 2017, pp.126-129, ISSN 0976-044X,Scopus Indexed Journal.
  • Vijayakumar, T (2015) “Service Quality Perception with Reference to Pharmaceutical Industry”, International Journal of Pharmaceutical Sciences Review and Research (IJPSRR), Volume 30, Issue 2, January-February 2015, pp.212-217, ISSN 0976-044X,Scopus Indexed Journal.
  • Vijayakumar, T (2014) “Customer Behaviour and Relationship Management with reference to Retail Banking ”, International Journal of Applied Engineering Research (IJAER), Volume 9, Issue 24, November 2014, pp. 23867-23882, ISSN 0973-4562,Scopus Indexed Journal.
  • Vijayakumar, T (2013) “Customer Relationship Management and Internal Service Quality with reference to Retail Banking ”, International Journal of Multidisciplinary Academy (IJMRA), Volume 3, Issue 3, August 2013, pp. 288-305, ISSN 2249-2496,Impact Factor 5.09
  • Vijayakumar, T (2013) “External Service Quality and Customer Relationship Management with Reference to Retail Banks”, Zenith International Journal of Multidisciplinary Research, Volume 3, (8), August (2013), pp. 139-155, ISSN 2231-5780, Index Copernicus Value 5.09.
  • Velu, R (2011) “Customer Relationship Management in Indian Retail Banking Industry”, International Journal of Management (IJM), Volume 2, Number 1, Dec - Jan, pp. 41-51, ISSN 0976-6510
  • Velu, R (2007) “Identifying the Critical Determinants of Customer Satisfaction in Retail Banking in India” in Global Management Review, Sona School of Management, Vol.1, Issue 5 November, P.26.
  • Velu, R (2007) “Data Mining a Competitive Weapon for Retail Banking Industry” in Indian Institute of Technology, Madras, Allied Publishers Pvt.Ltd. Vol.1 10 March 2007, 76-80.
  • Velu, R (2007) “Evaluating Effectiveness of Retailer Banks are the Future of Retail Banking” in SRM Management Digest, Vol.6, April 2008, P.85-91. ISSN 0973-6905.
  • Velu, R (2008) “The Challenge of Customer Relationship Approach for Retail Banking” in SRM Management Digest, Vol.5, April, P.45 and ISSN 0973-6905.
  • Velu, R (2006) “Balancing Transition and Relationship Marketing in Retail Banking” in SRM Management Digest, Vol.4, April, P.26. ISSN 0973-6905.
  • Velu, R (2006) “A Study on Service Quality Perceptions in Financial Services with Special Reference to Banking Service” in The Department of Commerce, IT for Banking, Financial Services, Insurance & ITES, Madras Christian College, Vol.II, September, P.75.

Papers Presented

  • “A Study on Evolving role of Shared Services Leadership” in The International Conference on Innovation in Marketing, E-Commerce, Information Technology and Banking (IMEIB) during 08th April 2016 organized by the Department of Management Studies & University of Guadalajara, Mexico, at the Oxford College of Engineering, Bengaluru.
  • “A Study on Financial Service Quality Dimension of Entrepreneurship in Banking” in The International Conference on Global Entrepreneurship (ICGE) during 20-22 December2007 organized by the School of Management, SRM University Chennai “A Study on the Customer Relationship Management: Making it Simple for the Banking Industry ” in The International Conference on Global Business and Policy Modeling (GBPM 2006) “Meeting New Challenges in the changing Business Environment & Economic” at Adaikalamatha Institute of Management Adaikalamatha College,Vallam, Thanjavur held during 21st & 22nd September, 2006.
  • Creativity to reality influencing managerial behaviors in Smal IT organisation” in the National Conference in Association with NABARD and SIDBI on Small and Medium Scale Enterprises – Opportunities and Challenges in Digital India, on 18th March 2017, Organized by Silicon City College, Bengaluru, Karnataka, India.
  • “Effective Shared services change management- critical success factors” in the research Day held on 29th February 2016, Organized by SRM University, Kattankulathur, Tamil Nadu.
  • “A Study on Customer Relationship Management and Internal Service Quality in Retail Banking with reference to Kancheepuram District, Tamil Nadu” in National conference on Business Perspectives in Rural Management, during 24th & 25th November 2011,Organized by M.S. Ramaiah Institute of Technology, Department of Management Studies, Bangalore-560054.
  • “A Study on Service Quality Dimensions Analysis in Retail Banking Industry “in National level seminar on Global Competitiveness in Business: Trends and Traits, during 10th March,2011,Organized by Post Graduate Department of Commerce, Government Arts and Science College for Women, Bargur, Krishnagiri.
  • “Data Mining a Competitive Weapon for Retail Banking industries” in The Second National Conference on Management Science and Practice at Indian Institute of Technology, Madras during March 9-11, 2007.
  • “A Study on Service Quality Perceptions in Financial Services with Special Reference to Banking Service” in The National Conference on “IT for Banking, Financial Services, Insurance & ITES” at  Madras Christian College held during 19th & 20th September, 2006.
  • “A Study on Women Self Help Groups in Tamil Nadu, India a Health Perspective” in The National Conference on Emerging Dimensions in SHGs” at P.G and Research Department of Commerce on 17th March 2006.
  • “A Study on Measuring Internet Banks Automated Service Quality with a Confirmatory Factor Analysis Approach” in The National Conference on “Indian Multinationals – Opportunities & Challenges” at SRM School of Management held during 24th & 25th February, 2006.
  • Presented a Paper on “A study on Assessing the Readiness of Firm for Customer Relationship Management” in National seminar on Event Management Conducted by Kongu Arts and Science College, Erode. 17th March 2006.

Work in Progress

  • Vijayakumar, T (2001) "A Study on Customer Relationship Management and Internal Service Quality in Retail Banking with reference to Chennai city"

Academic Experiences

  • Presently working as Associate Professor and Head-Finance at Faculty of Management, SRM University, Kattankulathur-603 203, from 01.7.2017 to till date.
  • Worked as Assistant Professor (Selection Grade) at Faculty of Management, SRM University, Kattankulathur-603 203, from 01.6.2013 to 30.6.2017.
  • Worked as Head of the Department – Systems at Faculty of Management, SRM University, Kattankulathur-603 203, from 04.7.2012 to 22.7.2015
  • Worked as Assistant Professor (Senior Grade) at SRM School of Management Studies, SRM University, Kattankulathur-603 203, from 16.7.2009 to 31.05.2013.
  • Worked as Senior Lecturer in SRM Arts & Science College, Department of Management Studies, Kattankulathur-603 203, from 29.8.2006 to 15.7.2009.
  • Worked as Lecturer in SRM Arts & Science College, Department of Management Studies, Kattankulathur-603 203, from 29.8.2001 to 28.9.2006.

Other Professional Experience

  • Worked as a "Marketing Executive" in Overnight Express Ltd, Chennai. From April 2000 to July 2001

Workshops /Seminars/Conferences

  • Two days’ workshop on “Data Science using R” Conducted by Faculty of Management, SRM University, Chennai during 21-22, July 2016.
  • International conference on Sustainable Global Business Model – A Financial perspective, from 15-16 February 2014. Conducted by Faculty of Management, SRM University, Kattankulathur, and Chennai.
  • International conference on Global Conference on Women Leadership, from February 21st & 22nd, 2013.conducted by SRM School of Management, SRM University, Kattankulathur.
  • Organized one day workshop on “Technology Entrepreneurship and introduction to Android Applications” by Mr.V.Santhosh, Researcher (Web 2.0), Tata Consultancy Services (TCS), Chennai, on 27th September, 2013 at SRM School of Management, Kattankulathur.
  • Organized one day workshop on “Recent Trends and Opportunities in Web Technologies” by Mr.M.Srinivasan, Director, Coextrix Technologies, Bangalore, on 22th March, 2013 at SRM School of Management, Kattankulathur.
  • International Conference on Business Research ICBR, from 20-21 January 2011. Conducted by School of Management, SRM University, Kattankulathur, and Chennai.
  • 98th Indian Science Congress “Quality Education and Excellence in Scientific Research in Indian Universities “From 3rd to 7th January 2011 Conducted by , SRM Institute of Sciene and Technology, Kattankulathur, Chennai.
  • AICTE-ISTE Sponsored Short Term Training Program for Management Teachers in “Innovative Teaching Methods” From 26th to 30th March 2007 Conducted by the SRM School of Management, SRM University.
  • “The Concept to Research”. Conducted by the SRM School of Management SRM University held during 27th January 2007, Chennai.
  • “The National Seminar on Intellectual Property Rights” Sponsored by Ministry of Human Resource Development Government of India. Conducted by the Sri Ramachandra Medical College & Research Institute (Deemed University) on 25th August 2006, Chennai.
  • One day workshop on “Multivariate Analysis Using Open Source Software” Conducted by the Department of Management Studies, University of Madras on 24 August 2006.
  • The Indian Finance Forum 2005, Conference on” Going for Growth: Emerging Global Trends in Finance” Conducted by Confederation of Indian Industry (CII).
  • Management Development Program on” Emerging trends in the Indian Financial System” Conducted by Easwari Engineering College, on Friday, 22nd April 2005.
  • AICTE-ISTE Sponsored short term Training Program on “Challenges in Measuring Corporate Financial Health” Conducted by the Sathyabama Institute of Science and Technology.
  • The Symposium on” Recent Trends in Economics –Commerce-Management science”. Delivered by Dr.V.S.S.Yadavalli, professor, Dept of Industrial Systems Engineering, University of Pretoria, South Africa. Conducted by D.B.Jain College.
  • The National Level Workshop on “Banking and Financial Service” Conducted by Economic Times Club.

Faculty Development Programme

  • One day faculty Development Programme on “Business Analytics” organised by Faculty of management, SRM University during 8.03.2018.
  • Two days faculty Development Programme on “SPSS and PLS” organised by Faculty of management, SRM University during 18.07.2016 & 19.07.2016.
  • Two days faculty Development Programme on “Big Data Analytics” organised by SAP Labs and IIT Madras during 11.03.2014 & 12.03.2014.
  • “Three Tier Faculty Development Programme and Case Writing Contest” organized by SRM University Chennai during 25 January 2007.
  • AICTE Sponsored One week International Workshop on Case Teaching & Case Writing” organised by Indian Institute of Management Kozhikode during November 06 – 11, 2006.

Achievements and Awards

  • Gold Medalist in MA (Economics), 2008
  • Received SRM University award for publishing in International Journal. 2015
  • Received Certificate of Merit for the subjects I taught “Database Management Systems and System Analysis and Design” and achieved 100% Results.

Memberships

  • Analytics Society of India, 2015
  • Member in Indian Science Congress Association (ISCA) , 2015