Ms. Vetri Selvi. M

Vetri Selvi
Ms. Vetri Selvi.  M

Area: Production and Operations Management
Affiliation: School of Management, SRM Institute of Science and Technology (formerly known as SRM University), Kattankulathur Campus



PhD (Pursuing) Quality Management  SRM Institute of Science and Technology, Kattankulathur
M.Sc  Yoga for Human Excellence TamilNadu Sports University, Chennai - 2014
M.A  Yoga Bharathiyar University, Coimbatore - 2012
M.Phil  Management-Intellectual Property Rights Periyar University, Salem -2006

Production & Operations Management 

University of Madras, Chennai - 2000
B.E  Civil Engineering Government College of Technology, Coimbatore - 1992

Other Details


  • Quality Management
  • Production& Operations Management
  • Project Management
  • Supply Chain Management
  • Marketing Management
  • Principles of Management
  • Yoga

Research Interest:

  • Quality Management

Selected Publications

  • "STUDENT SATISFACTION ON SERVICE QUALITY (SERVQUAL) IN INDIAN MANAGEMENT EDUCATION", Journal of Advanced Research in Dynamical and Control Systems, Volume 10, 05- Special Issue, April- May 2018, pp. 1344–1348 (ISSN: 1943-023X, ISSN Online: 0975-4024).
  • “A STUDY ON IMPACT OF AN AFFILIATE MARKETING IN E-BUSINESS FOR CONSUMERS’ PERSPECTIVE”, International Journal of Engineering and Technology (IJET),  Volume 10, Issue 2, April- May 2018, pp. 471–475  ISSN Print: (2319-8613).
  • “DO SPACE OPTIMIZATION IN SCM TO SUSTAIN AN EFFECTIVE INDIAN LOGISTICS SYSTEM?” Arabian Journal of Business and Management Review (Oman Chapter) DOI: 10.12816/0044906. An Open Access Journal Special Issue: PECTEAM 2018 pp 52-59.
  • “THE CIISTOMERS' SATISFACTION ON LAPTOP DESIGN AIID PREFERENCES AT CHENNAI CITY” Ll-infiniti- Journal of Management, Vol.12, Special issue 1, March -   April 2018.
  • “SERVICE QUALITY (SERVQUAL) ON BUSINESS MANAGEMENT – THE ANTECEDENTS WITH PRIVATE HIGHER EDUCATION INSTITUTIONS IN NORTH EAST STATES, INDIA” Emperor International Journal of Finance And Management Research [EIJFMR]: 2395-5929, Volume-IV, Special Issue - IV March-2018, Impact Factor.1.14: UGC Jr.No.45308,  pp 810-821.
  • "STUDENT SATISFACTION ON SERVICE QUALITY (SERVQUAL) IN INDIAN MANAGEMENT EDUCATION" International Journal of Mechanical Engineering and Technology (IJMET) Volume 9, Issue 1, January 2018, pp. 670–679 (ISSN Print: 0976-6340 and ISSN Online: 0976-6359) Article ID: JMET_09_01_073.
  • “SERVICE QUALITY ON PHARMACEUTICAL STUDENTS SATISFACTION ON PHARMACEUTICAL INSTITUTIONS IN SIKKIM STATE, INDIA”, Journal of Management, Vol 4, Issue 2, July-December 2017, pp 31-39 (ISSN: 2347-3940) Impact factor 2.4352
  • “BETTER WORLD FOR EVERYONE – KALINGA INSTITUTE OF SOCIAL SCIENCES”,  The Macrotheme Review, a multidisciplinary journal of global macro trends, volume 3, Issue 4, Spring 2014 ( ISSN 1848-4735) pg 15-21
  • “ BEST PRACTICES IN MANAGEMENT EDUCATION”  SRM Management Digest 2011 (Volume 9,  ISSN 0973-6905)
  • “A CASE STUDY ON SAKTHI MASALA - A BLISTERING JOURNEY FROM TURMERIC TO FOOD PARK"  Global Conference on Women Leadership (ISSN 0973-6905- Feb ’13 issue, pg-368 – 372)
  • "CLASSROOM TO CORPORATE - BRIDGING THE GAP", Vidyapoorna (ISBN: 978-81-909150-6-9) edition 1, 2011
  • “ Customer Perception regarding the choice of organic fruits and vegetables in Sikkim” (July-December 2015) Volume IX, No.2, JIS Management Vista ISSN: 0974-0872 (15/02/2016)
Paper Presented
  • “Student Satisfaction on Service Quality (SERVQUAL) in Indian Management  Education: An Empirical Evidence from the state of Sikkim, India”, International Conference on Research in Business, New Delhi, February 2019
  • “Service Quality (Servqual) in Indian Management Education and its determinents assessment using Structural Equation Model”, 11th National Conference on Mathematical Techniques and applications, (11/01/2019)
  • “Quality Practices of Effective Learning”  in a conference  “Teaching Learning and  Evaluation: Issues in Quality, Euity and Accessability” organised by IQAC, Sikkim Government College, Tadong, Gangtok (02/06/2017)
  • “Business and Management – Changing Dynamics” and presented a Paper titled “ Quality Management in Business Education – A critical case study of TM tools and their application in the teaching-learning Process” Department of Management, Sikkim University, Gangtok  (20/04/2017 & 21/04/’17)
  • “ Quality Management in Education” in the  Regional Conference on Quality Assurance in School Education at Regional Institute of Education Bhubaneswar (17/12/’15 & 18/12/’15)
  • “ A case study on Sukranithi and its practices in Family Business of  Nalli” at  the Faculty Development Case writing workshop on Family Entrepreneurship  at Indian School of Business, Hyderabad (22/04/’14 & 23/04/’14)
  • “Better World for Everyone – Kalinga Institute of Social Sciences” in a Business and Social Science Research Conference – Paris ‘13”, France  (20/12/’13 & 21/12/’13)

Work in Progress

  • With Dr.V.M. Ponniah, Dean, Faculty of Management, SRM Institute of Science and Technology (formerly known as SRM University), Kattankulathur "Quality Management practices in Education"

Academic Experience

  • Working as an Assistant Professor (Sr.G), Faculty of Management, SRM University, Kattankulathur since July 2008
  • Worked as an Assistant Professor in the Department of MBA, Paavai Engineering College, Namakkal from January 2007 to June 2008
  • Worked as a Lecturer in the Department of Civil Engineering and Senior Lecturer (HOD In-Charge) in the Department of Management Studies in Mahendra Engineering College, Namakkal from June 1998 to December 2006

Other Professional Experiences

  • Worked as an Interior Decorator in Venus Associates, Chennai from September 1996 to May 1998
  • Worked as a Project Engineer in Paradise Group of Companies, Kodaikanal from June 1992 to August 1996

Achievements and Awards:

  • Certified as a “LEAN SIX SIGMA GREEN BELT” by the Benchmark Six Sigma Awards. (2014)
  • Certified Project Management Trainer from PMI (2010)
  • Awarded as an HR Facilitator, College for Leadership and Human Resource Development Mangalore 2006